To support Indonesian entrepreneurs in penetrating the furniture market, ITPC Hamburg attended the International Furniture Show, IMM 2017 in Cologne-Germany. At the IMM 2017, around 1.600 companies from 50 different countries have participated in the exhibition and it is visited by more than 130,000 visitors.

At this event “Indonesia Furniture Pavilion”, with an area of 595m2 located at Hall 3.1 at Koelnmesse, presented 26 companies which showed off their high quality and competitive product such as wooden furniture, rattan furniture, handicraft, etc. All the companies were coordinated by HIMKI (Indonesian Furniture and Handicraft Association) and came from furniture manufacturing centers in Indonesia: Cirebon, Semarang. Jepara, Yogyakarta, and Solo. Alongside these companies, representative of IFEX 2017 (Furniture Exhibition in Indonesia) also promoted IFEX 2017. IFEX 2017 (Indonesia International Furniture) is an exhibition which presents not only high quality and unique furniture but also textile goods, home accessories, interior décor materials, panel furniture, paintings and frames, parts and components, wall covering and other similar products.

During the exhibition, a business gathering was also held on Tuesday evening, January 17th, 2017 at the Hilton Hotel Cologne. This Business gathering was facilitated and opened by the Consul General of the Consulate General in Frankfurt and was attended by ITPC Hamburg, Trade Attaché in Berlin, international potential buyers, exhibitors and other invitees.

During the exhibition IMM 2017, the 26 exhibitors acquired a prospective order of 6.059.522 USD from buyers from 43 different countries such as Germany, UK, Belgium, Brazil, Chile, China, Denmark, Ecuador, Finland, Hong Kong, India, Iraq, Iran, Ireland, Israel, Italy, Jordan, Lebanon, Morocco, Macedonia, Montenegro, Netherlands, New Zealand, Norway, Oman, Puerto Rico, Qatar, Romania, Spain, Switzerland, Tahiti, Tunisia, Turkey and the United States.

Furthermore, the most attractive products for the visitors were wooden furniture, wooden furniture combined with rattan, and also furniture accessories products, art deco, home décor, iron and synthetic furniture, iron rattan furniture and rattan synthetic.