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A festival promoting Indonesian culture called “Wonderful Indonesia” was held at Mall of Berlin on 17th-18th June 2016. It was a collaboration program between the Indonesian Embassy in Berlin and ITPC Hamburg in order to promote Indonesian culture and Indonesian products to the German public.
Mall of Berlin was chosen because it is strategically located near the main business centers such as Potsdamer Platz and Sony Center. It is also the second largest shopping mall in the city and has an area of about 210.000 square meters. Ever since the opening in September 2014, Mall of Berlin became one of the biggest Malls in Germany with many visitors visiting especially during the weekend.
As the festival kicked off at 10 am, visitors have been shown various cultural activities that were provided by diaspora. The stages were designed with various appearances dedicated to entertain the visitors, ranging from live band, storytelling for children, poetry reading, fashion show, Indonesian cultural instrument Angklung and Gamelan performance and traditional Indonesian dances such as Tari Cendrawasih, Tari Reog Ponogoro, Tari Gading Alit, Tari Jejer Gandrung. Some even came directly from Indonesia. Apart from displaying cultural activities, visitors were also invited to taste Indonesian delicacy “Nasi Tumpeng”.
Some of our business participants, who opened a booth at this festival were:
- Indonesia Consult RS GmbH , providing organic food
- Dr. Weiglein Expeditions GmbH Gelnhausen, Tourism Industry Papua
- PT. Indofood Sukses Makmur Tbk, Instant noodles
- PT. Duta Serpack Inti (2Tang), tea products
- House of Indonesia, Indonesian handicraft products
- Regio Spectra Berlin, Indonesian themed publisher
- Big Tree Farms Deutschland, Organic food Importer
The Embassy of the Republic of Indonesia in Berlin and ITPC Hamburg also promoted Indonesian export commodity and the biggest trade fair in Indonesia “Trade Expo Indonesia 2016”.
