Hegler GmbH in Essen, is a family company that was founded in 1962

Sedex GmbH in Essen, is a family owned company engaged in furniture since 1970

ITPC Hamburg team made a working visit to the Musikmesse 2019 Exhibition which was held on 2 – 5 April 2019 in Frankfurt, Germany. The Musikmesse 2019 exhibition is an exhibition of international standard musical instrument products and become the largest trade exhibition in Europe focusing on products around the music industry. The number of visitors this year reached more than 85,000 visitors from 130 countries. In this exhibition, the Indonesian Creative Economy Agency (BEKRAF) rented an Indonesian Pavilion booth entitled “IDentities at Musikmesse: From The Hand That Awaken The Soul”. The Indonesian Pavilion located in Hall 3.0 No. B65 was attended by 11 companies from Indonesia who had been selected by BEKRAF. Various kinds of traditional musical instruments such as Sasando and Gendang as well as guitars, basses and violins made of bamboo are displayed in this exhibition. The participation of the Purwa Caraka Team in the music performance at the Frankfurt Messe Arena Festival was one of the attractions in increasing the number of visitors who came to the Indonesian pavilion.

The “Spielwarenmesse 2019” (Toys Fair) exhibition in Nuremberg is one of the world’s largest and oldest international toy exhibitions . The number of exhibitors at the Spielwarenmesse exhibition this year reached 2,789 from 69 countries . This year’s Spielwaren exhibition attracted at least 70,000 visitors. Indonesian companies participating at the fair were as follows:

  • PT. Buana Mas Sejati / 3DUPlay, promoting carpet products for children combined with augmented reality technology, and since the last 3 years has always participated in this exhibition.
  • PT. Sunindo Adipersada is engaged in stuffed toys, and has 27 years participated in a toy exhibition in Nuremberg, Germany

The ITPC Hamburg team made a working visit at the Home Decor Ambiente 2019 exhibition in Frankfurt, Germany. The Ambiente 2019 exhibition is the largest international exhibition in the world for Home Decor products, which are divided into three sectors: 1. Dining (table, kitchenware and household products); 2. Giving (gifts, stationery and decorations, authentic and fashion jewelry, festive goods, personal accessories and beauty & bath) and 3. Living (interior design, furnishing and decoration). As many as 4,376 exhibitors from 88 countries presented their products and in 2019, the Ambiente exhibition attracted no less than 135,000 visitors from 167 countries. 69 Indonesian companies participated in the Ambiente 2019 exhibition including 3 start-up companies and 12 companies facilitated by the Ministry of Industry and Trade under the Indonesian Embassy in Berlin, which are: Bali Wirama, CV Batu Inbali, PT. Harmoni Jaya Kreasi, CV Industri Variica Classica, Morotai Home Indonesia, CV Palem Craft Jogja, CV Pandanus Internusa, PT. Surya Bali Taksu, PT. Meaning of Kraft Indonesia, CV Bali Bakti Anggara, UD Baliluna and PT. Hymsha Indotraco.
According to the exhibition observer Ms. Annete Melius, there is the latest trend shown at the Ambiente 2019 exhibition, which displays products that have several elements: First, Tasteful Residence is a product that uses sensual materials and selection of bright colors that display the final product with perfect objects character. Second, Quiet Surrounding is a simple, natural and useful product that is combined with soft colors that display the final product that is soothing from daily dense. Third, Joyfilled Ambience is a product that displays a self-expression design that is combined with flat colors that show the dazzling results of the product. The number of companies from ASEAN countries participating in the 2019 Ambiente exhibition are the Philippines, Malaysia, Singapore, Thailand, Brunei, Vietnam and Myanmar.

In an effort to support Indonesian entrepreneurs in penetrating the furniture market, especially in Germany, ITPC Hamburg attended the International Furniture Show, IMM Cologne 2019 exhibition. The exhibition took place from the 14th January to 20th January 2019. A total of three Indonesian companies participated in the exhibition, consisting of three independent participating companies from the furniture and rattan industry coming from Sidoarjo, Bali, Kendal and Jakarta.

ITPC Hamburg together with the Trade Attaché of the Indonesian Embassy in Berlin and the Ministry of Industry participated again at the Biofach 2019 exhibition (World’s Leading Trade Fair for Organic Food) which was held on 13-16 February 2019 in Nuremberg, Germany. The Indonesian Pavilion in Hall 2 No-stand 201 featuring organic products include: Peanut Butter, Coconut Sugar, Tea & Spices, Honey, Coconut Syrup, Coffee Robusta & Arabica, Cashew, VCO and Desiccated Coconut with 9 co-exhibitors: Bukit Sari, CV. Hasil Barokah Mandiri, CV. Mitra Niaga Indonesia, CV. Pondok Daya, KSU Sara Ate, PT. Adirejo Cocos Nucifera Indonesia, PT. Bloom Agro, PT. Mata Gunung Altazor (East Java co.), Navil Natural.
BIOFACH 2019 presents products ranging from raw materials, value added products, to finished products and participated by 3,427 exhibitors from 98 countries. Visitors to the BIOFACH exhibition are generally only authorized for trade / qualified visitors and does not open to the public. In 2018 BIOFACH exhibitors reached 3,218 and were visited by around 50,000 visitors from 134 countries. During the exhibition the number of visitors who visited the Indonesian pavilion reached around 259 visitors.

On March 4th 2019, PT Kalla Kakao Industri visited ITPC Hamburg and held a meeting in our office. PT Kalla Kakao Industri was represented by their Managing Director and Marketing & Sales Manager. During this visit ITPC Hamburg facilitated a meeting between PT Kalla Kakao with three German companies. The meeting was also attended by the representatives from the Indonesian Consulate General in Hamburg. Before visiting the ITPC Hamburg office, PT. Kalla Kakao had previously held a closed meeting with another company. In addition, the representatives of PT. Kalla Kakao Industri and team ITPC Hamburg made a company visit to another company, which is active in trading with several commodity products, especially cocoa products and derivatives.

On January 24, 2019, representatives from ITPC Hamburg visited one of the companies in Bremen that are active doing trading in the food sector, including vegetables (frozen and canned), fruits (dried and canned), fishery products especially tuna fish (canned), and spices (frozen). This visit was welcomed by the Head of Purchasing and team. The company also has trade networks including Turkey, China, India, Thailand and the Philippines. Unfortunately, the purchase of Indonesian products is still done through the intermediaries of a company in the Netherlands. Through the visit, ITPC Hamburg team offered samples of raw dried young jackfruit products and cooked dry young jackfruit originating from Indonesia and also some Indonesian products that could be potential such as arenga sugar, coconut chips and banana chips.
The results from the delivery of these samples show a variety of positive feedback, especially for jackfruit samples, and banana chips which were processed using freeze fry technology. The company also showed interest in raw young jackfruit products. Meanwhile for Arenga sugar products, it still needs some in-depth analysis to be marketed in Germany.

The Hannover Messe 2019 exhibition is held on the 1st of April and went on until 5th of April 2019. Hannover Messe 2019 is the world’s leading trade fair for industrial technology. The main theme this year is “Integrated Industry – Industrial Intelligence”, which serves as a global platform for digital transformation of production and energy systems. The fair is attended by 6,500 exhibitors and visited by more than 220,000 visitors. One of the agenda in attending this fair is the handover of the country partner status from Sweden (currently) to Indonesia in 2020. The implementation of this status was carried out by Mr. Thomas Trikasih Lembong, Head of the Investment Coordinating Board (BKPM) as the Indonesian representative and by Ms. Camilla Mellander, Deputy Director-General and Head of Department for Trade Promotion, Swedish Ministry for Foreign Affairs, as the Swedish representative. Related agencies and representatives from BKPM, Ministry of Industry of the Republic of Indonesia, Indonesian Embassy in Berlin, along with the Trade Attaché at the Indonesian Embassy in Berlin, Industry Attaché at the Indonesian Embassy in Brussels and ITPC Hamburg were present to witness the handover.